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"JOHNSON & JOHNSON"

As the Official Healthcare Sponsor of the 2014 FIFA World Cup™, Johnson & Johnson brought more than 125 years of healthcare expertise and caring heritage to the tournament and host country, to care for and support the health and well-being of players, volunteers, fans and families.

 

We began the project working with Johnson & Johnson's branding agency to finesse the look of the event to ensure we had the tools needed for the year-long project. The project included the design and build of the 8 hospitality spaces spanning from Rio to Sao Paulo, each with an individual theme. Within the larger areas we designed the "Care Inspires Care" story which ran down 20 meter walls with stories, facts and brand information. We designed and produced all communications and uniforms for the staff and guests working closely with the factories to develop and produce to the desired specification.

Space Design / Brand Design / Communications / Apparel Design, Production

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